U.S. Paid Acquisition Daily

Daily U.S. Google Ads & Digital Trends from a hands-on operator delivering 20×+ ROAS in the U.S. and 70× in AU/NZ.

Google Ads

+15

Apr 30, 2026

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3 min read

U.S. Google Ads & Digital Trends | Special Reintroduction Edition

April 30, 2026 HansLacida.com Newsletter

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Google Ads

Sep 2, 2025

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2 min read

U.S. Google Ads & Digital Trends | Daily Edition | September 2, 2025

Performance Max adds campaign-level negative keywords and asset insights. U.S. ad spend grows 6.7 % to $422 B in 2025, with inflation at 2.3 %. Paid search spend jumps 12 %+ to $144 B despite lower impressions. Bitcoin holds near $108K amid whale accumulation and ETF outflows. Study shows 25 min moderate plus 30–60 min light activity cuts burnout risk by 62 %.

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Google Ads

+21

Aug 31, 2025

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2 min read

U.S. Google Ads & Digital Trends | Daily Edition | August 31, 2025

(Covers the last 24 hours)

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Google Ads

+20

Aug 24, 2025

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2 min read

U.S. Google Ads & Digital Trends | Daily Edition | August 25, 2025

Google Ads adds Asset Studio and PMax report. U.S. ad spend dips but digital and CTV surge. Bitcoin holds at $112K with bullish forecasts. Burnout risk drops with daily activity.

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Aug 20, 2025

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4 min read

U.S. Google Ads & Digital Trends | Daily Edition

August 20, 2025 HansLacida.com Daily Newsletter (Covers the last 24 hours)

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Google Ads

+10

Aug 18, 2025

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2 min read

U.S. Google Ads & Digital Trends | Daily Edition | August 17, 2025

(Covers the last 24 hours)

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